For Women Changemakers in the North
Our year-round online PR campaign showcases the achievements and dedication of women changemakers in the North. We want to give them the recognition and profile they deserve and we do this by publishing each nomination as a case study. This way, our nominees benefit from a dedicated web page which showcases their work and that can be shared widely across social media.
The case study can be used as a bio, which we share with the media or other relevant contacts. It remains on our website permanently, meaning that they don’t only benefit from PR in that year. Once you’re in our circle, we continue to champion you!
We amplify the campaign’s reach by working with trusted partners. In 2020, BBC North continues to be our main media partner, sharing our nominee and winner stories throughout the year. We are grateful for their support.
And finally, at our celebration event each year, we showcase six women drawn from their respective categories to highlight the social change they are making at home, at work, or in their communities. Due to Covid-19, our celebration event will be held online this year.